Xfinity brings the magic of the Winter Olympics to millions of customers, streaming every moment on any device, anywhere. Our campaign celebrates Xfinity-sponsored athletes and the power of Xfinity’s products through bold black-and-white photography, larger-than-life out-of-home creative, and hometown takeovers that bring the excitement of the Games to the communities cheering them on. This campaign also extended across radio, standard and custom display, and print.